LIFE IS PLAYFULNESS


We need to play so that we can rediscover the magic all around us

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WELCOME

INSPIRATION, HOW TO & KILLING TIME BEFORE FISHING

FLIES.It's not just about the right time and place—I don't buy into that theory. From my extensive experience, I believe there's so much more you can do to optimize your fishing, starting with the fly."

PUBLICATIONS. This site is crafted as a source of inspiration for fellow anglers who share my passion. Here, I've compiled some of my publications, aiming to contribute to something meaningful

I offer a range of services globally, including fishing seminars, presentations, casting instruction, guiding, hosted trips, fly designing, promotion, consulting, and product development. Feel free to reach out for bookings.

THIS IS NOT A WEBSHOP ...


The primary purpose of this site is to inspire fellow anglers! Over the years, I've received numerous 'how-to' questions—about my flies, gear, and landing the catch. While it's impossible to answer every request individually, I've created this site in the hope that it brings something valuable and inspiring. Please note that the fly section is not a webshop, my apologies

RANDOMS READS

LJÓS OG SKUGGER
Í LÍFI VEIÐIMANS

Ragnar Hólm ræðir við Nils Folmer Jörgensen um stórlaxana og illmælgina, heimalandið og heimshornaflakkið, fól og
stóra fiska.

EDITORIAL
TACKLE TRADE WORLD


Nils Folmer Jørgensen is putting Mustad’s tools within reach of more anglers worldwide.

THE PERFECT 7

Are you looking for a perfect single-hand gear set-up for salmon fishing? Here’s Nils Folmer Jorgensen’s preferred tools, how he ended there and his honest opinion on why.

FACES OF INNOVATION
NILS FOLMER JORGENSEN of NFJ DESIGN

Over the last 20-plus years, Nils Folmer Jorgensen has been involved in a string of major ground-breaking and award-winning product launches for some of the biggest brands in the business, combining his design and product development skills. Now working under his own name, he still has many big ideas in his head.

Tackle Trade World magasin - February 2020

IT MATTERS 

Non-profit conservation of North Atlantic salmon and marine biodiversity

Non-profit conservation of
Icelandic wildlife

Contribute at least one percent of annual revenue to environmental causes

Shared blueprint for peace and prosperity for people and the planet